Hell Hounds the first alternative culture multiuse case token on the BSC: an origin story

Hell Hounds
4 min readJan 13, 2022

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Hell Hounds is a static rewards token that incorporates the redistribution and LP acquisition mechanics commonly seen in finance tokens and applies them to the wide variety of applications including games on the platform. We aim to combat the risks of volatility through the release of quality products to stabilize the price of our token and provide revenue generation to ensure financial viability and providing intrinsic value to our wallet holders.

Hell Hounds is a concept developed that started with a simple hypothesis: What if I worked backwards? What if someone with the right plan, the right capital, the right execution did the right thing the right way? The BSC is such a promising blockchain. It has low gas fees, high transactions per second (300 tps), and is essentially built for cross chain compatibility. However, the chain itself due to the aforementioned benefits is also rife with scams. People promising 10000x in a matter of days even hours, investors being rug pulled and long term holders being soft rugged. All of them lured with projects that are yet to come, promises made with advertising blasted left and right, and influencers creating massive hype leaving others with a sense of FOMO (fear of missing out) thus drawing more people into essentially what is a Ponzi scheme. I myself was a victim of that during my stages of being an investor having quite a hefty sum siphoned by me and I blame no one but myself again DYOR (do your own research), I just happened to let my emotions and greed get the best of me. Upon this stark realization instead of deciding to find ways to seek revenge I remembered an old quote. “The best revenge is not to be like your enemy.” — Marcus Aurelius. That is when this journey started, I often say May 23 because that’s when Amazon delivered my copy of DeFi Handbook: A Comprehensive Guide to Decentralized Finance by Dr.Liew Voon Kiong, but really it started a few weeks before that.

My experience in crypto is admittedly not as vast as most I first heard of Bitcoin back in the early days of 2011 but it was pretty difficult to acquire at the time and was used in the “dark web”, for purchases of illicit items through the Silk Road (the movie was a fun watch btw). Then came across it again in 2016, then finally when the pandemic hit my workaholic self was confined at home for reasons beyond my control, and in January 2021 that’s when I started my journey. I used Binance to start my investing experience started with Bitcoin, then Ethereum, then VeChain (which was great it actually had utility), Doge (I thought it was cute this was prehype in early Jan), then I tried Lina, Alice, TKO, and finally discovered ICOs. I discovered a gem back then called Illuvium, made a fair amount but discovered the wonderful world of poopcoins. My giddy innocent self placed earning there only to watch it evaporate almost immediately as my ROI skyrocketed for a few hours. This left me in a state of disgust and wonder. After a day of two of wondering what happened I then formulated my hypothesis that I mentioned earlier. This time I thought to myself I would do it right. Instead of placing my capital in someone else’s word I would do so in my own project. I spent the next few weeks and months learning about Solidity, coming up with my roadmap, and the foundation of what would be Hell Hounds. I initially thought Hell Coin as I thought these scammers deserved a certain place in Hell, but negative connotations were a little too much, at that point my dogs five out of the nine just burst in my room together with my son and started bugging me to play with them since they wouldn’t leave me the Hell alone the name kind of stuck. Each dog just like in my home has a certain responsibility so the same would also have to transpire in my project. Each hound would have be in charge of a certain aspect of the token. I did not just want a single utility case for it as that would be boring after sometime and I do not like the idea of hopping from one project to another. So instead I decided to utilize my 11 years of brick and mortar business experience and apply it to my project. I am currently involved in: commercial real estate property development and management, cinema operations, amusement centers, and retail(online and brick and mortar). I figured I would digitize my brick and mortar experience and thus Hell Hounds was born.

Hell Hounds multi-use case involves the following: 1. Gaming 2. Movies/Entertainment 3. Shopping 4. Travel. I would focus on working backwards instead and spend months meticulously planning every detail I could on my roadmap albeit giving me room for flexibility. My first use case would be gaming. I would focus first on product development, then have my contract audited by CertiK, then be KYC’d by IDOpresales, simultaneously launch on DxSale and be the first project to have Skynet activated upon launch and only then would I start on marketing. From conceptualization to present took around eight months, it was arduous planning the detail and execution. I had to move around certain securities and liquidate assets to get to this point and then some. I truly believe that anything truly worth it isn’t easy and anything worth it would not be easy. Our launch was successful and hit our HC of 300bnb with minimal to zero marketing. We’ve barely even started and there’s so much more to do. The foundation is being set and this time this castle won’t be built on sand.

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Hell Hounds

Hell Hounds is an alternative culture token built on the Binance Smart Chain with multiple use case applications such as Gaming, Entertainment and more.